Erling Haaland’s climb from a quiet Norwegian town to the peak of global soccer is a tale of brute power, razor-sharp focus, and a thirst for goals that never fades. Born in July 2000 in Leeds, England, to ex-pro Alfie Haaland, this Norwegian beast honed his craft at Bryne’s youth ranks before ripping through Molde, Red Bull Salzburg, and Borussia Dortmund. His 2022 leap to Manchester City for $63 million sparked a record-breaking first season, where he crushed the Premier League’s single-season goal mark with 36, powering City to a treble—Premier League, FA Cup, and Champions League. By April 2025, he’s stacked 21 goals in 28 Premier League games and holds 49 Champions League strikes in 48 matches. His January 2025 contract extension to 2034, reportedly pulling £500,000 a week, locks in his City reign. With 20 million Instagram followers and $15 million in 2023 endorsements, his pull is massive. His links to Nike, Breitling, and more echo his relentless drive. From boots made to slam goals to signed kits marked with his rule, each piece drags you into Haaland’s unending hunt for glory. Check the lineup below, with links to shop, and live the Haaland way—where strength fuels greatness.
Haaland’s saga isn’t just about racking up goals or lifting cups—it’s about a kid who took raw skill and turned it into a worldwide roar. He charges the pitch like it’s his birthright, with his family, especially his dad, Alfie, keeping him grounded. He’s skipped the pitfalls that trip young stars, choosing deals that match his love for toughness and precision. He’s not just kicking a ball; he’s rewriting what a striker can do, igniting millions while building a legacy that’ll tower for years. His brand ties, proof his mind’s as quick as his feet, connect him to outfits that get his hunger for the top. Dive into the gear below and step into Haaland’s world—where goals reign and dreams hit hard.
Top Picks Endorsed by Haaland for 2025
Performance Boots: Unleash Your Power
Haaland’s huge deal with a top sportswear brand, locked in 2023 after a fierce race, storms into 2025 with boots that roar his style—bold, ferocious, and spot-on. These kicks, packed with tech like grippy weaves and sturdy studs, are built for players who hit hard and move fast. The deal sparked when Haaland’s Dortmund days caught the brand’s attention, and now they’re churning out gear that fires up athletes and fans alike. What makes these boots shine? They’ve got a snappy spring and a fit that grips tight, crafted to fuel Haaland’s goal-scoring blaze. Whether you’re charging the field or just soaking in his spark, these are a must.
Precision Timepiece: Time Your Triumph
Since 2023, Haaland’s been tight with a Swiss watch crew, echoing the dead-on focus he brings to every game. Fueled by his love for gear that’s clean and rugged, they’re rolling out watches that fuse sharp style with his steely nerve. Picture tough builds and his personal mark, made for folks who chase big wins. The deal’s picking up steam, with Haaland crafting pieces that vibe with fans who want grit and class. If you’re hunting his kind of focus, this is your grab.
Recovery Tech: Recharge Like a Pro
Haaland’s 2022 link with a sports tech outfit ramps up recovery vibes. Their gear, used by Haaland to bounce back fast, delivers air-driven compression to keep legs primed, ideal for athletes or fans pushing limits. The deal kicked off when his Dortmund grind caught their eye, and now it’s a pro’s go-to. Why’s it a hit? It’s made to cut recovery time and boost hustle, letting you tap Haaland’s non-stop drive. Whether you’re training or resetting, this gear’s a game-changer.
Collectible Cards: Capture His Rise
Haaland’s goal-scoring spree fuels a big collectibles outfit, turning his career highs into cards you can hold tight. These bits highlight his rise—from Salzburg’s young star to City’s record-breaker—with bold designs and rare finds. The deal started as his fame went worldwide, with the company betting big on his draw. A standout is a signed card from his 2022-23 treble season, limited to 25 with a match-worn patch, backed by proof of its tie to his 36-goal haul. It’s Haaland’s way of making history feel close that makes these cards a prize for fans and collectors.
Manchester City Jersey: Wear His Glory
Haaland’s No. 9 jersey with Manchester City, where he’s been torching defenses with hat-tricks in 2024-25, is a fan essential. Built with light, sweat-wicking fabric, it’s perfect for shouting support or playing hard. Linked to his treble-winning run, this kit bears his stamp as City’s spearhead. Out there for men, women, and kids, it’s a tribute to his Etihad dominance, hyped by posts on X for his Ipswich and West Ham heroics.
Norway National Team Kit: Honor the Viking
Haaland, Norway’s all-time top scorer with 27 goals in 27 caps, owns the Nike Norway Home Kit 2024-25 (Haaland 9). Crafted with breathable, durable fabric, it’s perfect for fans roaring for Norway or players tapping his power. This deal, rooted in his pride for the red, white, and blue, makes the kit a fan favorite. His No. 9 is a Viking’s badge, letting you wear his fire on the cheap.
Memorabilia: Own Haaland’s Legacy
For fans chasing a piece of Haaland’s story, his deal with a memorabilia crew delivers certified treasures. From signed City kits to boots from his 2022-23 treble season, each comes with verified papers. Driven by his 2023 FIFPro World XI nod and a signed Norway shirt from his October 2022 FIFA session, this gear’s a collector’s gem. Owning these feels like holding his reign—ideal for fans banking on his legend.